Many people are not aware that August is one of the two times a year most Australian listed companies report earnings. Typically this is done using conferencing service suppliers like Chorus Call Australia. Chorus Call both directly, and through partnerships with event managers and investor relations professionals, will hold over 100 investor and media briefings by ASX listed companies this August. Getting these calls right is no simple task. Companies rely on us to ensure that the analysts or media covering their company can get access to their key management and ask their questions or receive the desired message. The technology has to be right , the systems have to be tried and tested and most importantly the operators managing the call have to have extensive experience controlling the call to ensure an appropriate flow.
Chorus Call Australia and all of the global offices have focused on this business for years. Last year the Chorus Call group handled over 2300 media and investor calls globally. On any given day our Australian based operators can be helping on calls in Germany, Canada, Switzerland or the US, amongst just a few or our global network. This network allows us to call on these trained staff, of the Chorus Call group of companies, when we have our peak periods in August and February every year. Some of the other expertise we bring to the investor relations field are the proprietary systems and technology we have developed over the years to give our clients the best possible result. Some of these include a system to view, control and adjust participant states directly from the CEO’s boardroom. Others include a web interface that allows participants to preregister participation and questions and custom messaging to all participants. When IR professionals are looking to put this key task into the hands of a conferencing company they should be looking directly at what experience they have in delivering these calls, because if it goes wrong it can be damaging to the company brand.
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